Haute Art de Papillon - The Newest Exotic Creation in Luxury With a Positive Impact
The current trend in haute couture luxury brands seems to be an obsession with butterflies & moths as motif. Haute Art de Papillon, of course, for their association with the Hope Diamond – has released the Harry Winston Premier Precious Butterfly Watch Collection in 2015 featuring watches that feature one-of-a-kind dials with butterfly wing marquetry. This collection seems to bring the luxuries of the Victorian ages back en vogue again, but only for a very small audience as their watches start at $30,000 USD.
Khamama, a socially responsible high end brand is creating objects d'art with sustainable practices. What can be more noble than saving the rainforest by eco-harvesting butterflies and giving back to the indigenous people who are able to make a living and maintain their natural lifestyles? Launching this exceptional new luxury brand on Kickstarter, will make this exquisitely designed Timepiece collection accessible to a broader audience by offering their watches at $330 USD.(This is the first time a true Parisian Luxury brand is available on Kickstarter.)
We are inspired that our watches will accompany their distinguished wearers to exclusive dinners, mesmerizing opera and ballet nights, splendid balls, luxurious black tie events, sophisticated vernissages (art openings) and glamorous red carpets The Hornstein Brothers, founders
In fact, while other Kickstarter campaigns profess to be ‘luxury design, Yann Llorens, the designer behind this premiere concept is a real Parisian luxury designer on their team, who previously worked for Louis Vuitton, Van Cleef & Arpels and Lorenz Bäumer. The jewellery pieces he usually designs are starting at 5/6-digit prices. His exceptional work can be seen here.
Our watches surprise through their naturally iridescent colours, a unique feature of Haute Art de Papillon, the great art of sustainable butterfly wing marquetry. We seek to create luxurious timepieces, each of unmatched beauty while respecting the planet.
Another interesting aspect, is that they are on the leading edge of the trend of gender-fluidity. All six watches are to be worn by both men and woman. The appeal is that wearing a magnificent work of art does not need to be distinguished by gender specific aspects, but the individual can choose to wear their watch because they truly love it. This trending topic is addressed by Alice Newbold (editor at British Vogue) in summer 2017 about the new fashion shows:
“The spring/summer 2018 menswear shows are a prime example of the fashion industry shifting towards a gender-fluid space where skirts are not female wardrobe staples, but a garment to be worn – and enjoyed – by all.”
They symbolize, freedom, fun, happiness naturalness, purity and regeneration. This new fascinating collection of timepieces and accessories is capturing all this meaning and combining it with a good environmental impact. It is bound to become one of the most coveted and unique collectables.
Who knows? - Maybe it will even have a positive Butterfly Effect within the luxury market!
